Kühlbarra
FOOD PHOTOGRAPHY I FOOD STYLING
Photography: Shaun Liew
Food Styling: Ryan Foo
Kühlbarra is a leading supplier of Barramundi in Singapore, farming their prized fish on our local shores and delivering their supplies to esteemed restaurants around the island while also retailing their fish in-stores and online. To grow their social media presence, Kühlbarra works closely with their restaurant clientele to feature their products in unique recipes to inspire their customers to try these dishes at the restaurants or recreate it at home.
As part of Kühlbarra’s marketing efforts, we were commissioned to shoot and style dishes from Kühlbarra’s clientele: Lokkee, Salted & Hung as well as Thomson Medical Centre. The brief was to keep the styling minimal so that the focus would be on the dish, with a further emphasis on the fish skin and side profile featured. To differentiate between the various restaurants, interior elements were used as the backdrop/surfaces for closer association. As for Thomson Medical Centre, a clean and bright styling approach was used to place emphasis on the healthy meals provided for patients.